Marketing Your Telehealth Services to Your Community Marketing is first and foremost a strategy. Marketing itself is not advertising and cold-calling, glossy brochures and sweepstakes, although all of those could be good (or bad) marketing tactics that are part [...]

The Titanic taught the Western world about icebergs - that about only 1/8 of it is visible above the water and that the rest, about 87% of it, is hidden from the naked eye. There’s a comparable truth about the [...]

Thank you to the 700+ subscribers of Telehealth Tuesday for your continued interest in our articles. As we look back on this year, just as we did at the end of 2020, we wanted to highlight those articles that resonated [...]

A Guide for Leaders in Healthcare In the week leading up to Christmas 2021 it is now all but certain that over the holidays and well into January, the Omicron variant will once again put a strain on our [...]

For decades, the healthcare industry catered to a very homogenous type of customer: the patient. Especially in the past 50 years, patients found their way into the doctor’s office, waited patiently (like a good patient should) in a waiting [...]

Digital Health is the use of Digital Technologies to improve the Efficiency and Efficacy of Care Decisions, Care Delivery, and Ancillary Healthcare Processes. As we find ourselves on the eve of 2022, every [...]